Pay to play
Irish video site MUZU inks deal with indie labels… hmm. I wonder when US companies will follow suit. MUZU pays artists through ad revenue and to date, have NOT gotten into bed with the likes of YouTube or Myspace. I tell ya, I feel the indie movement more than ever. I can’t for the life of me see why anyone willingly seeks “the traditional record deal” anymore. There’s just so many vehicles to gain mass exposure it’s almost insane not to go the independent route. More here.